Comments on: The Lowell.com Project http://simplygeo.com/2008/01/01/the-lowellcom-project/ Mon, 13 Oct 2008 11:43:12 +0000 http://wordpress.org/?v=2.5.1 By: Lowell.com Blog » Blog Archive » The Lowell Project: Creating Content http://simplygeo.com/2008/01/01/the-lowellcom-project/#comment-91 Lowell.com Blog » Blog Archive » The Lowell Project: Creating Content Wed, 09 Jan 2008 17:37:17 +0000 http://simplygeo.com/2008/01/01/the-lowellcom-project/#comment-91 [...] a cool idea from Michael Castello who posted his creation in the comment section of a post on SimplyGeo.com. On PalmSprings.com, a website owned by Castello Cities Internet Network, Michael created a [...] [...] a cool idea from Michael Castello who posted his creation in the comment section of a post on SimplyGeo.com. On PalmSprings.com, a website owned by Castello Cities Internet Network, Michael created a [...]

]]> By: Tim Davids http://simplygeo.com/2008/01/01/the-lowellcom-project/#comment-53 Tim Davids Thu, 03 Jan 2008 02:17:06 +0000 http://simplygeo.com/2008/01/01/the-lowellcom-project/#comment-53 I like your mention of "responsibility". Within a few day of buying my city.com it crossed my mind that I have a bit of power within that community now and I felt a rush of responsibility...it's also in the best interest of the domain owner to put responsible info on the site. I like your mention of “responsibility”. Within a few day of buying my city.com it crossed my mind that I have a bit of power within that community now and I felt a rush of responsibility…it’s also in the best interest of the domain owner to put responsible info on the site.

]]> By: Michael Castello http://simplygeo.com/2008/01/01/the-lowellcom-project/#comment-52 Michael Castello Wed, 02 Jan 2008 06:20:05 +0000 http://simplygeo.com/2008/01/01/the-lowellcom-project/#comment-52 Since I first entered this space in 1994 I envisioned a virtual world that mirrors our real world. Maybe the term World Wide Web is what first motivated me. Those that own geodomains have an opportunity and a responsibility when developing a city site. It really is simple and should never cost too much money at the beginning. Let your traffic dictate your expenses. What would you want to find on that site? It is most likely what your potential visitor is looking for. Take an hour a day placing pictures and content on a tree of pages and interlink them all. Think of your pages as a pyramid that reaches down and back up. The top of the pyramid being your homepage then hotels, real estate, dining etc. on down to the obscure pages like demographics. Over time you will have a vast array of pages and topics. Meta tags and keywords will also help those that use search engines to find what I call the satellite pages. An example is the Star Walk in Palm Springs. I took the time in 1996 to place a separate page for each of the stars that adorned this walk along Palm Canyon Drive. Each of those pages were pulled up in searches for names like Bob Hope, Frank Sinatra etc. and many visitors found PalmSprings.com when they were actually looking for the actors and not the city. Many found so much interesting information on Palm Springs that they decided to visit. Most places also have what I call a signature appeal. Zero in on that and promote it. Most of all make it simple and make the pictures inviting. You may just get some of them to visit that town and that is where you will be able to prove your revenue streams in the future. My brother David found techniques to make money once the traffic grew. And the rest is replicated history. Much of what we first learned we still use today. Since I first entered this space in 1994 I envisioned a virtual world that mirrors our real world. Maybe the term World Wide Web is what first motivated me. Those that own geodomains have an opportunity and a responsibility when developing a city site. It really is simple and should never cost too much money at the beginning. Let your traffic dictate your expenses.

What would you want to find on that site? It is most likely what your potential visitor is looking for. Take an hour a day placing pictures and content on a tree of pages and interlink them all. Think of your pages as a pyramid that reaches down and back up. The top of the pyramid being your homepage then hotels, real estate, dining etc. on down to the obscure pages like demographics.

Over time you will have a vast array of pages and topics. Meta tags and keywords will also help those that use search engines to find what I call the satellite pages. An example is the Star Walk in Palm Springs. I took the time in 1996 to place a separate page for each of the stars that adorned this walk along Palm Canyon Drive. Each of those pages were pulled up in searches for names like Bob Hope, Frank Sinatra etc. and many visitors found PalmSprings.com when they were actually looking for the actors and not the city. Many found so much interesting information on Palm Springs that they decided to visit. Most places also have what I call a signature appeal. Zero in on that and promote it.

Most of all make it simple and make the pictures inviting. You may just get some of them to visit that town and that is where you will be able to prove your revenue streams in the future. My brother David found techniques to make money once the traffic grew. And the rest is replicated history. Much of what we first learned we still use today.

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