Comments on: The GEO Explosion Is Closer Than You Think!

By: Brian

Brian — Sun, 20 Jan 2008 10:10:33 +0000

I’ll say this. I’m having some success with a major media company in one market with one of my generic city .tv names and some positive communication with some others. Media companies are starting to wake up regarding the potential of Geo domains and one in particular said to me, “We don’t care that the traffic for you city .tv is not there yet, we believe that city .tv will be effectively branded as your city’s TV station for the net. So its not just on the .com side where media is looking to when it comes to Geo domains.

By: M. Menius

M. Menius — Sat, 19 Jan 2008 20:42:20 +0000

David is obviously correct in what he writes about pure city domain names … having visited the Holy Land (so to speak) and returned to tell others about it. The value is built-in and the audience is large considering a city’s residents, businesses, and international visitors. Local newspapers have always maintained a monopoly, but the tide is shifting. And that is what geo domain owners forecasted some time ago.

The internet has definitely sucked the life out of many city’s newspapers … many of whom were notorious for using exclusionary practices. The next few years will demonstrate that well-developed geo domains are the gold of the internet.

By: jeff

jeff — Sat, 19 Jan 2008 20:31:39 +0000

Hi All,

I’ve been registering geo-neighborhoods, islands, major shopping streets and districts for several years now. The idea came to be one day after scanning the Sunday real estate display section of the Miami Herald. These luxury realtors were spending $200-450 per week to list a luxury home with a single photo and a very small proerty description.

Here’s the kicker…almost every ad showcased the neighborhood name, district, or island in bold print as the title. I started to check for availability and found almost every major domain was still there.

I bought everything in sight…my reasoning was that I would reap the benefit of the newspaper advertising without spending a cent. Realtors were basically promoting my domain names everyday. They also spent much more money advertising their luxury properties in those glossy full-color magazines found at your local book stores. I checked the ad rates for these mags and found that a full-page could cost upto $2500.

By: David J Castello

David J Castello — Sat, 19 Jan 2008 19:57:33 +0000

The paradox is that the most fundamental single power of GeoDomains is still virtually unrecognized outside of the GeoDomain world.

In other words, it’s the brand.

The remarkable revenue generating ability stems from the fact that if you own the city + .com (in the public’s eye) you own the Internet brand for that city. This fact is proven daily by city.com revenue generation.

For example, outside of Palm Springs 99% of the American public does not know the name of the local newspaper The Desert Sun (MyDesert.com), the local magazine Palm Springs Life (PalmSpringsLife.com), or the local television stations KESQ, KMIR and CBS2 (KESQ.com, KMIR6.com and CBStv2.com).

But everyone in the country knows the name of the city Palm Springs (PalmSprings.com). And this is no small marketing advantage for PalmSprings.com versus the other Palm Springs media web sites. In national and international branding power it is like comparing rowboats to a battleship.

Because of this, the people who will currently pay the most for a city.com are GeoDomain owners. When the rest of American media wakes up to what GeoDomainers already know it will be a whole new ballgame.

City.coms brands are so powerful that, if integrated within them, they could turn the decline of local newpapers around overnight.