While online classified advertising has peaked out, industry experts state that real estate classified advertising has not yet met its full online potential.  Brokers, agents, and sellers have slowly started to embrace the new technologies and platforms being developed.  All are looking for strategies to get the maximum ROI for their advertising dollars.  Geodomains offering the right platforms can make for the smartest ROI for these individuals. 

Realestate search engines are on the rise where consumers are in full control and sign up to receive targeted information of the area they are interested in from start to finish.  After selecting a coverage area, users can sort listings by price, neighborhood, school district and number of bedrooms, among other criteria.  When a listing is selected, searchers are then directed to the local real estate broker’s Web site.   

Two new realestate search engines that just launched are Roost.com and DotHomes.com.  It will be interesting to see all these new realestate platforms currently under development that will deliver to meet this new trend on the horizon.  Once again, the recession is going to drive this technology as brokers, agents and sellers realize that the traditional ways are no longer as effective.  

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