Traffic Show Bubble Pops, No Records Broken
There were no records set this year at the famous Traffic Expo. The live auctions only netted $4.3 mil after much hype of the event. The silent auction is still ongoing, which should probally net $600-$1 mil more if lucky. The recession could have had alot to do with auction results. I believe reality has finally hit the Traffic Show, and the bubble has finally popped of it setting historic records. It happens in every market where growth occurs rapidly.
From sources at the show, attendence appeared lower than previous shows of Traffic. This could be because of the invitation only strategy this year, that in my opinion was very foolish. It probally kept quite a few from attending. How can you grow an industry if you only limit it to a small group of elite people? It is becoming more of a good ole boy network, rather than the voice for the industry IMHO. The newly formed DomainFest auction netted approx. $4.2 mil last month and did outstanding when compared with the popular Traffic results. Additionally, attendance was outstanding at DomainFest. Has DomainFest become the new Expo of the Industry?
There will be plenty of stories written on the Traffic Show outcome in the weeks to come. With approximately $8.3 mil of domains sold at the last 2 auctions, does DomainCircle stand much of chance at success in April with their auction? Alot of money has been spent in the aftermarket the first 2 months of the year.





























