Feb 28 2008

Local Advertising

Published by Steve at 17:22 pm under local advertising

New expos and conferences are going to surface in 2008 covering the local advertising market to embrace its explosive growth.  One of these new conferences, is the Pelorus Mobile Local Search Forum. We are going to see alot of the local platform companies, IYP, and other local technology companies move into the Domain expo/conference arena in the coming months.  Everything is going from global to local on the internet, and promoters will have no choice but to welcome these companies and broaden the horizon for domainers.  

For years, Expo promoters have failed to deliver what these companies have to offer.  AssociatedCities.com has been the only organization to embrace these companies at thier expos.  They bring a wealth of knowledge to the table and offer easier ways to accomplish the goals everyone is trying to achieve; Getting Local Advertising Dollars. 

Here is an article covering the untapped local mobile market.

The local mobile market is huge and largely untapped. Less than 1 million businesses participate in paid search today, leaving about 6 million (85 percent) of the potential local search advertising market largely untouched. That’s even truer in the case of mobile search.

Yes, the local mobile market is still somewhat limited by the relatively small screens on most existing devices. However, there are signs this is being addressed, which will greatly benefit local mobile search. As more mobile devices such as the iPhone hit the market, many of the pieces for the perfect local mobile advertising storm will fall into place.

  

(via Clickz.com)

One Response to “Local Advertising”

  1. Domain Buzz: This Week in Domainingon 02 Mar 2008 at 17:27 pm

    [...] SimplyGEO published an inspiring article on the future of Local Advertising online: “We are going to see alot of the local platform companies, IYP, and other local technology companies move into the Domain expo/conference arena in the coming months. Everything is going from global to local on the internet…“ [...]

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