Apr 16 2008
Local TV Station Owners Push Mobile TV
Evolution is great, it enables the once impossible strategies to come to fruition. .TV owners may soon move into mainstream faster than expected if the Open Mobile Video Coalition is succesful streaming TV to mobile devices. The great thing about the internet is that it is always changing. What is not popular today, may become the next hot thing tomorrow all based on new technology. It will be interesting to see how this transforms consumers behaviors both online and offline if successful.
.TV owners are in a great position as the internet continues to manifest. Patience is a very hard virtue to embrace. My advice to all who invest in domains is to stay the course and embrace your beliefs without allowing individuals to manipulate them. Listen and learn from individuals, but do not allow yourself to abandon your “gut feeling” or what you believe in, unless it is just plain foolish. In the end, those who stay the course will reap the biggest rewards.
The Open Mobile Video Coalition said at the National Association of Broadcasters meeting in Las Vegas that it will push for an open standard by next year that would allow members to bypass cell phone companies and tap into what they think will be a $2 billion market for mobile advertising.
The station owners say transmitting directly to mobile devices would give them a third means of delivering local programming — and capturing revenue — along with broadcasting to TVs and streaming it on station-owned Web sites.
